Jobs' Final Wish - iTextbooks

Author: Tammy Heffernan
Published: January 20, 2012 at 5:51 am

According to biographer Walter Isaacson, Steve Jobs had a final vision — to reinvent the world of textbooks.

Jobs wanted to bring traditional textbook learning into the 21st century. So, on Thursday at the Guggenheim Museum in New York City, Apple in homage to the late Jobs, unveiled its new IBooks software geared at the educational market.

Ibooks2 with its new features such as new note-taking and study features including the ability to highlight passages, view three dimensional models, make flashcard and even look up words in a built-in dictionary will make textbooks available on the iPad. Apple has initially partnered with educational publishers Pearson, McGraw-Hill and Houghton to bring textbooks to the iPad immediately for $15. According to a Schiller representative "There is no reason that kids today should use the same tools as they did in 1950."

The second new product was iBooks Author which will enable textbook authors to create iPad ready textbooks with a "what you see is what you get" fashion similar to Apple's Notes and iWork apps.

The third item, iPhone and iPad apps entitled iTunes U which will enable teachers to create syllabi, publish class notes for students and share videos of their lectures rounds out the unveil.

The presentation headed up by Apple's Senior Vice President of Worldwide Marketing, Phil Shiller, promised to bring the world of textbooks and education out of its "bleak, outdated experience".

Jobs' hope to revolutionize the world of education seems to have started.


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